First stats on HopScore service
Posted on February 28th, 2010
As we fisrt announced a few days ago, the HopScore service activation on our clients‘ websites has generated a first bunch of statistics which are very encouraging for the future of our business. I let you discover the following:
You therefore understand our enthusiasm when we first discovered these feedbacks! Interaction with the HopScore implies an increase of conversion rate by 30% and multiply by 3 the visit duration on the site!
These indications confirm our feeling: the Internet users are looking for environmental information (click rate on HopScore reach nearly 6%!) And this information pushes them to buy.
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Hop10, the 10 most eco-aware washing machines
Posted on February 8th, 2010
This brief post to announce the publication of Hop10 by Hop-Cube !
What is the Hop10? It is simply the top 10 of the most eco-aware products in their class.
The first publication concerns the washing machines family (under 6kg). You can now find our new portal http://www.hopscore.com (in beta at the moment …). The methodology used to compile this list is available here.
HopScore.com welcomes today Hop10 rankings, but it is bound to change soon to become a public portal whose goal is to always deliver more environmental information to consumers.
This information is relayed by the famous online newspaper called l’Express.fr.
We are eager for your feedback / comments / suggestions / criticisms, please let us know below and we will take them into account in the next release!
Tags: classement, hop10, hopscore, lave-linge, ranking, respect de l'environnement
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Hop-Cube obtains the French loaning foundation for starups Scientipôle-Initiative
Posted on February 2nd, 2010
After presenting the concept and startup Hop-Cube in front of a jury of experts in entrepreneurship, marketing and innovation for 20 min, after suffering an additional 20 min barrage of spicy (but relevant!) questions, after waiting a couple of long minutes during the jury deliberation, the Hop-cube’s team won the Scientipôle-Initiative loan! 
Scientipôle-Initiative is an organization helping start-ups by providing entrepreneurs with unsecured loans without collateral needed! Up to 20 000 € per associate filling a loan application, this amount of money is often required to access other state subsidies (OSEO and others).
But beyond the financial aspect, Scientipôle is a serious pledge of our project. Indeed, it was after many months of coaching by experts in their domains (a little nod to Violette Watine from MademoiselleBio and Arnaud Pelloquin, Charge d’Affaires at Scientipôle-Initiative) a project may be presented to a committee for awarding loans.
Until the project is not considered “acceptable” by the experts, the company cannot do a try with the jury.
You’ll understand that we are rather proud to have received the approvment from the Scientipôle’s board which strengthens our confidence in the success of our initiative!
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